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Just in the United States, companies spend over 250 Billion dollars a year trying to convince consumers to buy their products and services. That's a lot of money. And while the majority of it is spent on advertising, a portion is devoted to research. You see, understanding how people think and shop, why they buy certain products, etc. ultimately helps companies improve their products and services and make THEM more money. Knowing this, and that they won't get our help for free, companies are willing to pay people like you and me good money - up to $150 an hour! - for our opinions, because when the dust settles they know they will come out ahead and generate even more profits for themselves. So you see, this is no "scam." It actually makes a lot of sense doesn't it?
The surveys are generally intended to get your honest opinions on various topics, such as what kind of products you buy, why you choose one product over another, what you think of certain products and how much they cost, how much you spend on various products, etc.
Surveys are generally made up of anywhere from 20-50 questions, sometimes multiple choice and sometimes with space for you to add your personal comments, etc. In general, the more time it is expected to take to complete the survey, the more you will be compensated. Some take only 5 minutes!
Survey opportunities are NOT limited to U.S. residents - everyone is welcome.
Most paid survey opportunities require that you are at least 18 years of age, but other than that there are no specific requirements. You do not need any special qualifications or skills.
Focus Groups are usually a more lengthly process - lasting anywhere from 30 minutes to 2 hours or even longer. As with surveys, the compensation rises along with the participation necessary. Just remember, you'll always know the specifics up front and you pick the ones you like!
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