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Market research companies know that people like you and I are the lifeblood of their business. They are usually paid by large corporations to conduct surveys on their behalf, but without consumers like us to take their surveys they would be out of business in a hurry.
Each time you participate in a survey, focus group, or other paid opportunity, the particular company that is giving or sponsoring the opportunity is the one that will pay you.
Most paid survey opportunities require that you are at least 18 years of age, but other than that there are no specific requirements. You do not need any special qualifications or skills.
Focus Groups are usually a more lengthly process - lasting anywhere from 30 minutes to 2 hours or even longer. As with surveys, the compensation rises along with the participation necessary. Just remember, you'll always know the specifics up front and you pick the ones you like!
A "Focus Group" is a group of individuals selected and assembled by researchers to discuss and comment on, from personal experience, the topic that is the subject of the research. Just like surveys, you simply share your opinions and discuss them with others.
Surveys are generally made up of anywhere from 20-50 questions, sometimes multiple choice and sometimes with space for you to add your personal comments, etc. In general, the more time it is expected to take to complete the survey, the more you will be compensated. Some take only 5 minutes!
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