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In the case of certain focus groups you may be paid by the hour, but generally you are paid a set amount for participating in a survey, focus group, or other opportunity.
The surveys are generally intended to get your honest opinions on various topics, such as what kind of products you buy, why you choose one product over another, what you think of certain products and how much they cost, how much you spend on various products, etc.
What I can tell you is that I have personally registered with about 250 companies and I receive more survey invitations than I can handle. And there are a lot of people who make thousands of dollars per month from surveys and focus groups. It's entirely up to YOU!
Just in the United States, companies spend over 250 Billion dollars a year trying to convince consumers to buy their products and services. That's a lot of money. And while the majority of it is spent on advertising, a portion is devoted to research. You see, understanding how people think and shop, why they buy certain products, etc. ultimately helps companies improve their products and services and make THEM more money. Knowing this, and that they won't get our help for free, companies are willing to pay people like you and me good money - up to $150 an hour! - for our opinions, because when the dust settles they know they will come out ahead and generate even more profits for themselves. So you see, this is no "scam." It actually makes a lot of sense doesn't it?
Have an extra 30 minutes in the morning before heading off to work? Do you have a few hours available in the afternoon while the kids are out playing? Or maybe it's 2am and for some reason you can't sleep? These are all perfect times to do surveys and get paid!
Each time you participate in a survey, focus group, or other paid opportunity, the particular company that is giving or sponsoring the opportunity is the one that will pay you.
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